ICT Industry Reports

According to TechSci Research,  United States social media analytics market is expected to grow at a brisk rate during the forecast period. Major growth driver of the United States social media analytics market is growing popularity of smartphones and customers involvement in social media. Additionally, large enterprises are aiming more on competitive intelligence, which is further aiding the market growth over the years to come. Moreover, remarkable evolution from business intelligence techniques to advanced analytics techniques is anticipated to elevate the adoption of social media analytics in the country, thereby boosting the market growth in the years that follow. However, major hindrance in the growth of US social media analytics market is need for significant technical expertise and high implementation efforts.    The United States social media analytics market is segmented based on component, application, analytics type, deployment, organization size, end user, r...